Key Benefits of Corporate Sponsorship Package
For £5,000 per annum, Corporate Sponsorship helps to support all our educational activities, including projects in schools, usage and attitude surveys and other relevant research. ey benefits from the core programme include:
1. Workshop on the Commercial Application of Nutrition
A one day workshop for your organisation provided free of charge by our expert nutrition and catering consultants. Suitable for all levels of staff, the course covers the principles of nutrition together with practical advice on how to improve the nutritional quality of your menus within your budget and capabilities and information on how to market your efforts to consumers. This workshop is an integral part of the accreditation process for companies working towards the Food for the Brain award and is normally charged at £275 per delegate. For more information on the Workshop click here
2. Food for the Brain Friendly Foods and Businesses
On our website we will list all FFB Certified Foods and Businesses and drive web traffic to find out about these products and services.
3. Attend our Food for the Brain Storms
Three times a year we run a networking seminar with like-minded companies to update you on new research. Our scientific advisors are at the cutting edge of research into nutrition and mental health and provide invaluable insight into new findings and market trends. We want you to be well informed. This is also a great opportunity to create joint marketing initiatives with like-minded associates.
4. Instant Research Update
As an FFB Partner you’ll be kept up to date on all that’s new in the field of food and the brain, with free access to Special Reports, FFB Surveys and our Research Database.
Additional Opportunities
There is a substantial FFB marketing programme planned for 2008. Each activity can include your brand, at an additional cost to the Corporate Sponsorship Package. You will automatically be invited to participate as a Corporate Sponsor (companies who are not involved will not be able to work with these initiatives). Each activity will be costed separately, depending on the scale, scope and number of participants.
Activities may include:
• Year-round PR campaigns to support the FFB programme and generate coverage. This year included a series of Trevor McDonald TV programmes as well as significant coverage in national and regional newspapers and magazines. Click here for media coverage
• Sponsor research or survey e.g. 2007 Child Survey was co-branded with Organix and covered 10,000 individuals to generate truly compelling media news hooks. Click here for Child Survey
• Consumer-facing exhibitions such as BBC Good Food Show. Companies will be invited to share the FFB stand and be included in literature e.g. ‘Smart Food, Smart Kids Shopping Guide’. Click here to view leaflet
• Lobbying - FFB is a NGO and registered charity and is in a good position to help influence Government thinking on health and nutrition. Each year we present at key conferences and build relationships with key organisations and government departments to help bring ‘Food for the Brain’ up the agenda.
Food for the Brain holds a number of relevant materials for your perusal and use as a Corporate Sponsor, including an Annual Report, research statistics and literature.
We would be delighted if you decide to join forces with us. But, more importantly, you will be contributing to creating a better future for millions of people by supporting the vital work of Food for the Brain – our research, projects, media and educational activities.
To find out more, please call Fiona McDonald-Joyce on 0207 665 1888.
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